Socially, they are expected to be "compliant" (i.e. However, they are also urged by women's sexual interest to maintain an "attractive personality" (i.e. Unfortunately, men sometimes report that attempting to balance these notions does not result in satisfaction, happiness, or women's appreciation and respect.
The men that I speak with (and who commented on my last post) lament about being in a "no win situation" in modern dating.
These men may further be regarded as "just friends"—expected to pay for all of the costs of a relationship, without the physical and intimate benefits (see here).
Overall, men in either case report also having a difficult time finding what they label "attractive" women for longer-term relationships.
Welcome back to The Attraction Doctor Last week, I discussed why women can't find a "good" man (here).
In that article, I explained my hypothesis that women are stuck in a double-bind between what they are told through modern social norms and their own biological motivation.
Changing social norms has allowed few avenues by which they can be both acceptable as a relationship partner and attractive as a sex partner.
As a result, at least half of their needs are unfulfilled, regardless of the decision they make.
Men often define these women along evolutionary psychology lines—women who are sexually-selective, faithful, physically attractive, and have a pleasant, respectful disposition (for more on these qualities, see Buss, 2003 and my own articles here and here).